Meet Samantha Martin

Licensed Practical Nurse (LPN) and Founder of Roots & Radiance.

Roots & Radiance was born from my passion for healthy hair, wellness, and plant-based ingredients. I believe healthy hair begins with consistency, proper moisture, gentle care, and quality ingredients.

My mission is to educate, empower, and inspire confidence by helping people build healthy hair care routines with thoughtfully selected, plant-based products.

Everything starts at the roots and radiates outward.

— Samantha Martin